Hello All,

I’m proud to announce that CrowdSpirit is mentioned as a Crowdsourcing example by Deutsche Telekom within their contest. In fact, Deutsche Telekom is launching a very interesting initiative Called “Deutsche Telekom Interactive TV Award” in order to think about the future of IPTV. Look at the contest and earn up to 1 million €

 

Here is the original post (in German)

 

„Shake it!“ or how Crowd Sourcing is stirring up product development

 

Openness is good for fresh ideas. For companies, it can also allow the incorporation of resourceful minds from outside a project. This concept has become the principle of Crowd Sourcing and Open Innovation Initiatives. And since outsiders often have a different view than one’s own employees, this can improve a product’s user-friendliness. Even Deutsche Telekom looks to “crowds” for advice.

 

Once a strategy, necessity forced Open Innovation to become a virtue. Anything new is quickly assimilated in the information age, eliminating the advantage the innovation once offered. So why not turn the tables and profit from the speed of information dissemination by tapping external sources and sharing the results? IBM’s Eclipse Project is one of the best-known examples of competitors participating side-by-side in an Open Innovation Network.

 

Crowd Sourcing initiatives also adhere to the principle of exploiting the creativity and resourcefulness of a competent external group. Web 2.0 is the perfect tool. Projects such as CrowdSpirit or Fellowforce invite participants to contribute their concepts or evaluate ideas. The result is a constantly changing hit list of ingenuity.

 

Interactive TV is uniquely suited to this his type of collaboration. Deutsche Telekom would like to see just how this can function with the announcement of the award and gather experiences from the development crowd. It will be interesting to see what emerges.

 

What kinds of ideas do crowds have? See for yourself – it’s fun. A little tip: our favourite button is way up top and is called “Shake it!”

 

If you’ve already clicked there, you might find the following suggestions inspiring:

 

best regards,

Lionel, CrowdSpirit Founder

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